The commitment towards a viable society in Cyprus since RCB’s establishment over 27 years ago
RCB has developed a multifaceted corporate social responsibility programme based on key pillars.
In 2016, RCB became a strategic partner of the Cyprus National Olympic Committee (NOC), which promotes the values and ideals of Olympism in Cyprus. Both the Cyprus NOC and RCB shared the common and noble goal of ensuring, during the years of their cooperation, an excellent representation of the country on the international sporting stage.
Since the beginning of His professional career, RCB has been sponsoring the then young sailor and now Olympic medalist and World champion Pavlos Kontides, whose exceptional performance is taking him to the highest level in the international sports. At RCB, we believe in supporting talent towards greater horizons, therefore we support athletes in various sports and continues to do so with Cyprus’ first Olympian as well as other notable sports ambassadors of the country.
RCB sponsors different financial literacy and educational programs and provides scholarships to those in need.
Since 2015, RCB has been partnering with and tangibly supports the Independent Social Support Body founded by the First Lady of Cyprus with the main purpose to make education available for students from low-income families and thus enable them to continue their university studies.
In addition, RCB and its shareholders have for a number of years been inviting university students from various top universities of Europe to Cyprus’ first university summer program under the leadership of Nobel Prize laurate Professor Christopher Pissarides and the auspices of the First Lady of Cyprus. The said program has been designed to offer excellent academic and professional insights while promoting valuable cooperation between students across Europe. Based in Limassol, the University Summer Program, also provides the opportunity to students from other European countries to explore the history, culture and beauties of Cyprus.
For many years, RCB has been supporting Cyprus Institute of Neurology & Genetics. One of the projects is a pioneering long-term research program aimed at diagnosing and studying diseases with the use of new DNA technology. The program allows to diagnose patients that up until today remained undiagnosed, and find the cause of the disease at a genetic level. It should also be noted that with RCB’s tangible support, the Institute upgraded its physiotherapy equipment adding valuable equipment for the relief and treatment of its patients.
Ballets, classical and contemporary music, theatre, cinema, exhibitions, festivals - RCB has tangibly and substantially aided in the promotion of culture on the island, helping with the production and offering of the best performances and educational programs to a broad audience in Cyprus.
Often, this enhancement and promotion of culture was paired with the provision of support to notable charity organizations such as the Sophia Foundation for Children which provides meals to low income students at secondary schools across Cyprus and has also established the Makarios orphanage in Kenya. By supporting the concerts of the Foundation’s ambassador Anna Vissi every year, RCB has ensured for an extremely valuable annual income for the causes of this excellent initiative.
On a local level, RCB has been supporting municipalities in Cyprus with various culture programs and performances while also aiding in enhancing their capabilities to celebrate important holidays such as Christmas and Easter. For example, RCB has been working closely with the Municipalities of Limassol and Nicosia in sponsoring and designing their Christmas and Easter decorations at landmark points whereby the vast majority of people would be able to enter the spirit of these holy days. RCB has also supported various festivals and actions at other cities and villages across the country, the Cyprus Film Days Festival and an array of other actions.
We are strong advocates of a greener environment and we are committed to helping Cyprus to meet and exceed its renewable energy targets. Therefore, RCB has had a pioneering and leading role in financing photovoltaic solar parks, which are successfully connected to the national grid. In an era whereby alternative energy and sustainable development are key pillars for growth, RCB was there in supporting Cyprus move forward in this direction.
The ever growing significance of environmental aspects is also reflected in a number of green initiatives supported by RCB employees. Volunteers from our human capital participate in the rejuvenation of Troodos Mountains following the devastating forest fires and also conduct cleaning operations on beaches in Limassol, all in aid of enhancing the collective efforts of Cypriots in restoring and preserving the environment but also securing a better and greener future for the new generation.
Our focus is primarily directed to high-impact areas such as healthcare and social welfare. Through long-term funding and support, RCB helps educational, healthcare and public assistance institutions. During the Covid-19 crisis, RCB donated 12 ventilators (medical breathing machines) as well as medical face shields and has therefore substantially enhanced Cyprus in being able to successfully deal with the pandemic and to save many lives.
In partnering with various non-governmental organizations and charity initiatives, we substantiate RCB’s commitment in providing important an tangible support in resolving complex social issues, in providing relief and enhancing research in health issues, in supporting education, culture, sports and all actions that help achieve the noble cause for a better society and a higher quality of life.